Search Engine Optimisation (SEO)

Website optimisation, improving search engine listings

We optimise each page of your website so that it ranks highly on Google and other Search Engines. Search Engine Optimisation Huddersfield.

What is Search Engine Optimisation?

The main aim of a search engine is to provide a user with the most relevent and interesting information in the fastest possible time. Search Engine Optimisation or SEO is a discipline that attempts to improve the search engine rankings of your web pages. Search engines assume that the more visitors a webpage attracts, the more valuable the information it must contain, therefore displaying a webpage higher in the search listings.

Why you need SEO

Whilst developing your new website, Solo and Jones include proven Search Engine Optimisation techniques to ensure higher search listings and an increase in traffic to your website, in turn increasing enquiries and sales. SEO involves editing/optimising the content and HTML coding of your website to increase its relevance to your specific chosen keywords. Google and other search engines ‘Crawl’ and then Index your website automatically on a regular basis and whilst doing so checks for Keywords, Page Titles, ALT tags, Pagespeed and much more. Most importantly, search engines are looking for good quality content that contains relevant and useful information for the user.

Graph Showing SEO results

Remember, there is little point having a great website if no-one can find you on the search engines.

We install Webmaster Tools

Google Webmaster Tools are very important. As a webmaster we can see how your website is performing technically. We can verify your website, set a prefered domain name, Country location and submit a sitemap.

We install Google Analytics

Analytics allow you to see how your website is performing, website traffic information (visits) and which pages of your website prove to be the most popular. It also lets you know how pages can be improved if nessessary.

We create an XML Sitemap

An XML file (sitemap) lists the URLs in your website. It allows search engines to crawl the site better. It tells google when a page was last updated, how important it is in relation to other pages and how often it changes.

We use ALT tags on all Images

The ALT tag is used by screen readers, the browsers used by blind and visually impaired people, to tell them what is on the image.

Call us today on 01484 644295 to discover how we can help you

Fast, Friendly, Reliable and Professional – Search Engine Optimisation, Website Solutions and Printing Services at Competitive Prices